During the program I worked in New York City at Factory PR on the Digital and Social team, supporting two major client events. I created two content reels to showcase behind-the-scenes work in fashion and tech PR, and the realities of life as an intern in the creative industry. I approached the project as a storyteller, planning my shots in advance, capturing moments as they happened, editing with intention, and writing captions that reflected the real experience. My goal was to give future ABI participants an authentic glimpse into the pace, learning, and creative energy that comes with building a career in the industry.